Днес за 4-ти път ме питат “Защо сайтът ни излиза на първа позиция, как така, нали не сте започнали оптимизацията”? “Излиза на първа позиция”, защото a) Вече сте посещавали този URL (>3 пъти) b) Google счита сайта ви за най релевантния за квартала (понякога район с радиус от 250м) c) Сайтът ви е оптимизиран и […]
Yesterday was the first clear day in a month, clear and sunny enough to dream about snowy peaks, ski vacations, Christmas and presents… after the rain is gone, one can see clearly that we all are eager and busy to update our brand platforms, deeply immersed in Google Wave or Huddle’s tags-based collaboration. The localization […]
Choosing a name for your business, domain and brand is often the single, most critical decision you will ever make. Today it’s very easy to asses a solid, long-lasting, and highly profitable name. Can your brand name hook the brains in your niche? Yes, we all know that it should be intuitive, suggestive, benefit based, […]
Branding is not a buzzword, but the foundation for sales and success in the recent economy situation. It doesn’t matter if you are a reputable dinosaur or a brand new startup – the initial occupant of a market niche always gains the first-mover advantage. A better product will simply sell faster. Hence, it’s not only […]
Every year in late January, like today, heads of the leading companies worldwide go to the Swiss resort of Davos. Around 2,500 participants from over 90 countries – politicians, artists, leaders and NGO campaigners jet off for a week of networking events and workshops “for a better world”. Fighting the crisis or having some fun […]
While it still works to inspire a weekend Google Bomb and make the government #1 failure, we can’t change the optimistic human mindset and drive for Success. The search volume for Success (успех in Bulgarian) is over 12 times higher than the search for Failure (провал). Millions of creative optimists out there… See you at […]
Yesterday I’ve got another “better ranking” request.
It’s strange that most of the companies I know strive for “more traffic and better ranking”. And they stop there, sticking to couple of web pages, which no one visits, when they should look for more leads, more sales and happy, loyal customer.