Comments on: Virtual branding escapism http://www.brandmover.com/virtual-branding-escapism/ See you at the top Sat, 12 Nov 2011 17:26:31 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: BrandMover http://www.brandmover.com/virtual-branding-escapism/comment-page-1/#comment-760 BrandMover Tue, 15 Sep 2009 16:26:13 +0000 http://www.brandmover.com/?p=463#comment-760 Totaly agree, Free Agent Nation & A whole new mind were always around me in the last 5 years http://www.danpink.com/wnm.html Totaly agree, Free Agent Nation & A whole new mind were always around me in the last 5 years
http://www.danpink.com/wnm.html

]]> By: Patrick Nouhailler http://www.brandmover.com/virtual-branding-escapism/comment-page-1/#comment-759 Patrick Nouhailler Tue, 15 Sep 2009 10:25:34 +0000 http://www.brandmover.com/?p=463#comment-759 "Social media is the key for building trust in brands? Yup, in a few “developed” countries, the rest of the world use it for time killing and enterprise resources wasting activities." I'm not so sure about the "time killing and enterprise resources wasting activities" when it came to any offline activity. It will be interesting to reconsider this view of motivation and productivity with Dan Pink talk on TED , http://www.ted.com/talks/dan_pink_on_motivation.html . The example of Gmail that came from the Google's "20 percent time" is also a demonstration that our creativity and productivity are not always where we think they are. If we leave enough room to people they can create something productive for the company but if we force them to stick to the same repetitive process they will lose their motivation , won't be so creative and therefore productive. “Social media is the key for building trust in brands?
Yup, in a few “developed” countries, the rest of the world use it for time killing and enterprise resources wasting activities.”

I’m not so sure about the “time killing and enterprise resources wasting activities” when it came to any offline activity. It will be interesting to reconsider this view of motivation and productivity with Dan Pink talk on TED , http://www.ted.com/talks/dan_pink_on_motivation.html . The example of Gmail that came from the Google’s “20 percent time” is also a demonstration that our creativity and productivity are not always where we think they are. If we leave enough room to people they can create something productive for the company but if we force them to stick to the same repetitive process they will lose their motivation , won’t be so creative and therefore productive.

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