Archive for 'Trends'

Samsung Galaxy S III & Slate

01 June 2012: BrandMover exclusively presented Samsung Galaxy S III smartphone based on Android 4.04 and Samsung Slate Series 7 PC, based on Windows 8 to a small community of Samsung brand lovers.

Samsung Galaxy S III & Slate

Samsung Galaxy S III & Slate

Both products are not available in Europe yet, rumors say that a 2m high, bronze-tanned smuggler managed to import them illegaly from the United States and the United Emirates, while thousands of customers are still lined up outside mobile phone shops in Singapore, UK and Germany, making the Galaxy S III the most-preordered and awaited Android handset ever. The Galaxy S III will be launched next week in a number of countries. By the end of July, Samsung expects to have the Galaxy S III available in 145 countries on 296 wireless operators. No official indication has been given as to when Samsung plans to launch the Galaxy S III in the States, but various rumors have pointed toward a launch in mid-to-late July 2012.

Hype for the Galaxy S III has been significant as the device is expected to outsell its predecessor, the Galaxy S II, which reached 27 million sales worldwide. The Galaxy lineup has been comprised of Samsung’s flagship Android smartphones, designed to take on Apple’s market-leading iPhone. The launch of the Galaxy S III comes 4 months before Apple is expected to launch its sixth-generation iPhone.

BrandMover unveiled the Samsung Galaxy S 3 earlier this month. It features a 4.8-inch HD Super AMOLED screen with amazing crisp picture, a 1.4-gigahertz Quad-core processor, 1GB of RAM and 64 gigabytes storage and all the awesome features like Smart stay, Social tag, Direct call, S Voice, S share, All Share (used to share your media with Samsung Slate, LED displays, Digital Signage totems, Smart 3D TVs and even your fridge or shower display…)

Samsung Series 7 Slate PC comes with Genuine Windows® 7 or 8 (64-bit), second generation Intel® Core™ i5-2467M Processor, 1366 x 768 HD LED display, 128GB SSD, 1024 levels pressure sensitive Wacom pen-tablet front and various accessories like Bluetooth keyboard, docking station/ cradle, soft sleeve, stand case, etc.

It’s not your dummy iPad, the Windows 7 and 8 OS allows you to run all your favorite software and Samsung’s exclusive Fast Start technology, the Slate can be up and running again in a as little as two seconds from hybrid sleep mode. Samsung currently faces a number of patent infringement suits from Apple while 80% of Apple phones are components produced by Samsung and every user can see that Samsung Galaxy III is literally light years ahead from any phone (if we don’t count HTC ONE X, which is almost there too).

So grab your Samsung Galaxy S III, designed by humans, inspired by nature!

Where are my Samsung Galaxy S III and Series 7 Samsung Slate PC reviews?
Believe me, you don’t need any. These machines are years ahead from anything else on the market:

See ya at the show!

Farewell 2011, welcome 2012

What did you do in 2011

What did you do in 2011

As LinkedIn claims, 2011 was a year of change. Compared to past years, it was a kind of slow paced zen contemplation year, yet full of real stuff: new things, that I’d never done before, visual arts, digital signage, old and new friends, great music. I’ve spent most of the year in new products development:

Designing and producing new digital totems like StandOut for private banking, Almondo, which we installed in the largest retail malls in the country, the limited edition of Lumina and the high-end ZilverBlade. Now they call us “the totem people”…

  • several branding and SEO projects (thanks to the good old word-of-mouth “channel”),
  • playing old musical instruments and designing a new MIDI controller
  • visiting few new countries and islands…
  • plus thousands of tiny happy moments in the land of the Penguins.

There was too much contrast, not enough time for close friends and far away destinations. I’ve missed writing, playing music, more travel adventures with an enduro bike, but this will happen after the ski season is over.

Lets hope we’ll find the balance in 2012. Less time on the branding laptop and more creative time at the studio and on the road. More music in the near-field studio monitors and more near-field communication with friends, tablets, totems, allowing us to wirelessly exchange information and make transactions at stores and banks.

It’s worth to do the hard work to figure out how to make life better. Thank you for all creative and corporate presents plus a pile of notebooks to write a handful of goals that seem important ;-)

Wish you all a Happy, Healthy and Wealthy 2012 and don’t let your dreams be dreams!

So, what did you do in 2011?

Expo Green Global 2011

Brand Touch, the European interactive kiosk and digital signage totems manufacturer, will present LUMINA™ at Expo Green Global 2011 as a sponsor, exhibitor and digital media partner of the event. The luxurious digital totem will bring totally immersed interactive experience to the visitors and exhibitors at the greenest cruise ship on the planet – MSC Fantasia, where over 120 brands from more than 32 countries will meet to discuss and present their latest green initiatives.

Google guitar best doodle ever

This morning Google surprised us with a great interactive guitar doodle, which you can turn in a polyphonic instrument, strummed by finger touch, mouse or best with your PC keyboard. The 96th birthday of the Jazz legend Les Paul is celebrated in an awesome way. Whether on a 9″ tablet, office PC or a 6-core high-end music studio workstation, playing today’s Google logo is pure fun! Switch on your speakers and the jam must go on!

In few countries, you’ll have even a record button, which can be used to record your performance and share the piece with the world. I just captured my first take. The only suggestion would be to improve the sound latency in the Flash, add/ overlay some keys for percussion and hope we’ll have a great music instrument in 2012!

Our next-generation midi controller UMO1 will be shipping in 40 days

See you in the jazz club tonight

Digital Mall

Digital content creation and management – trends, strategy, technology and tools – digital signage, interactive totems and retail kiosks. Coming soon at your favorite Mall.

Digital Signage 2.0

Interactive digital signage totems and self-service touch kiosks are in the top3 advertising trends of 2011.
See you at Kiosk and Digital Signage Expo Europe 2011!

Digital Signage за модерни банки

Screen time: 16h a day diet

screen time

screen time increased 2 times for the last 3 years

Bye summertime, hi screentime.
It seems everybody is back to work.
We practice hundreds of screen-time activities on a daily basis. For example digital branding and web design doesn’t mean “Lorem ipsum” and CSS coding. It means daily communication with clients, project and contract management, market research and analytics, solid information architecture, creative design and fresh content, usability/ conversion/ search engine optimization, client expectations and experience management, brand’s reputation/ business metrics monitoring, etc.

Leisure time? Screen time is getting close to 72% of the pie. According to few research studies released this month, on average we spend:

  • 3.2 hours a day on social networking, microblogging and video sites such as Facebook and Twitter
  • 2.5 in front of traditional TV, timeshifted DVRs and online video
  • 4.6 with PCs and mobile devices at the office and home
which leaves around 3 hours for … iPhones, iPads, GPSs, Wii fits, PlayStation games and other screens.
What about relaxing, creative arts, socializing and sports?
Have you got your 16 hours screen-time daily dose?
Lucky grandpas, poor grandsons…
What the doctor says: Screen time caused increased likelihood of metabolic syndrome, obesity, obsessive–compulsive disorder, independent of physical activity. The risk of having metabolic syndrome increased with screen time, such that individuals with the highest amount of screen time (> 5hrs/day) had 3 times higher risk of those with less than 1 hr/day”. That’s a wealth of evidence.

I would say balance is the only way, get rid of all your TVs and let the force be with you. Switch OFF the screen and go out. It’s a great Indian summer out there.

What you say?

Digital Signage and Kiosk Expo 2010

After three trade shows in 10 days (WebXpo 2010, Digital Signage expo Europe 2010 and Kiosk expo Europe 2010), the future is clear – 35% annual growth of the digital signage and self-service kiosk markets.

Let me introduce you to EXPOSE — the world’s first all-glass multi-touch kiosk with 25″ full-HD digital signage display and built-in surround sound system. Designed and manufactured by BrandTouch Europe, its less than one inch thick body integrates hundreds of hardware modules and software applications for your bank, boutique, hotel, trade show, event or residence.

With its ultimate HD multimedia, intelligent analytics, mobile CRM, hundreds of connectivity and application options, EXPOSE is the perfect ambassador for every brand, striving for top visibility and excellence.

Check www.brand-touch.eu for more info.

Brand Integrity Management 2010

Top Brands

Every third import in the united European market is suspicious counterfeiting with infringed brand or design rights. The global loss is $30-50m just for one brand and billions per year for the top 5 cosmetic brands, mostly in less developed markets. Seems when your brand is 120 years old and you sell in 210 countries, you have an attractive critical mass to be attacked by counterfeiters, even if your licensee produces the goods in the same Chinese factory where the fake products come from.

What would you do? You develop a brand integrity strategy, you invent optical quality packaging, laser-focused quality control, nanocoatings, sophisticated visible/ invisible color shifting labels, individual 2D barcode tagging, transparent packaging, licensed factories and exclusive authorized distributors. You constantly secure, enhance, deter, partner and do brand ID trainings of law attorneys, National Customs Agency officers, The Border Police, NSCOC (National Service for Combating Organized Crime) agents.

Thanks to Turcu & Turcu law office, we had a chance to meet dozens of brand integrity managers and government, police and customs agents, monitoring and protecting global brands such as Sara Lee, Timberland, Samsung, Epson, Eli Lilly, Nokia, Estee Lauder, Coty Prestige, L’oreal, Lacoste, Chanel, General Motors, Levi Strauss, Puma, Daimler, Adidas, Bvlgari, Harley-Davidson and many others.

Sofia is a part of a worldwide network of administrative and brand integrity investigators and I was happy to see so many fake website knock-downs, seizes, raids and litigation programs. With more than 75 000 annual counterfeiting cases for Europe only, you can be sure that buying a fake Estee Lauder perfume, full of sulfur, ammonia, phosphorus, potassium, titanium and horse/dogs urine as a binder to keep the alcohol and oils, will not be the best bargain to make you girlfriend happy, especially if you don’t wanna see her face and skin burned tomorrow. It’s not only a brand protection or tax/unemployment protection issue; it’s your own health and consciousness.

Keep brandmoving. See ya at the top!

2010: year of the tablet? Maybe.

Tablet + PCTablet PCs have been a huge trend in the last decade and especially at CES 2010. As noted by Deloitte: computer manufacturers are predicted to sell millions of “NetTabs” worldwide, a market of 612 million GBP. By 2015, shipments are forecast to reach about 57 million units annually.
Microsoft announced the Tablet PC concept 10 years ago and once I got my first Acer C300 (convertible Tablet PC) in 2003, I never moved back to “laptops”.

I decided on a TabletPC because I didn’t want to be chained to my desk at the office/home when you can design and sketch digitally everywhere – on the plane, on the beach, in the mountains, in the café –  sketching your ideas, stories and the life that surrounds you….only a TabletPC can give you that freedom and experience. This devices are the perfect match for creative professionals – a digital sketchbook where you can do everything we used to do in our studio + much more – getting notes and digitizing content, sketching logos and websites, painting with thousands of brushes and canvas types, sculpting and rendering 3D models with endless choice of materials and lights, designing business presentations, CNC toolpath, SWOT/ web analytics/ SEO reports for customers  and of course the casuals – web surfing, video conferences and Skype calls,  music, emails, eBook reading, office apps  - all of this on the move, out of the office, on the flywherever you want to go. Once I grabbed a tablet PC, I never looked back (currently spending less than 3 hours per week at the office). Designers love to use simple things like stylus (pen one end, eraser on the other) or fingertips in 90% of the cases, using a PC as natural as possible.

The first major UMPC improvement came last year with Dell Latitude XT2 and HP TouchSmart tx2, packing a 1.4GHz Core 2 Duo behind a 12.1” multitouch screen, 4GB of DDR3 memory, a 320GB disk, secured with a fingerprint scanner, which I enjoy every day. The only drawback is that the 256 pressure-sensitivity works only in a couple of applications, while  Wacom Intuos4 has 2048 pixel-level pressure sensitivity, with several different brushes  and even detects at which angle you hold the stylus to the surface.

After Apple joined the “tablet” party with it’s iPad this month (a pen coming soon), the slate PC market will grow exponentially, but the creative professionals are (almost) forgotten. The NetTabs are only larger media-focused readers/ phones, so I have to use my old convertible C300. After Acer discontinued all their tablet PC recently, I’m still searching for the ultimate tool for creative professionals:

  • Large Screen – 12.1” SXGA  is my favorite and it really does matter. The larger the device, the more useful it is, as far as you can carry it in a standard office bag.
  • Wi-Fi, 3G/UMTS – I can leave with a Wi-Fi + Bluetooth connectivity , a tablet is not a second phone plus you can always speak in speakerphone mode. Data plans will come down when 4G is spread in 2013
  • Rigid design and Battery Life – you can choose from 2 to 10 hours. Just cut in half what the vendor says or get a second battery to secure your new customer while making your great presentation.
  • eBook Reading – while electronic paper is still the best display type for reading if you read a lot, but  we need a devices that work well for both books and multimedia, artists don’t think in black and white.
  • Win 7/ i7 applications – content is critical, applications are critical. We need a working tool to make us $$$ per hour, not a plastic toy. Multitasking? Intel does, iPad doesn’t. Games, TV and videos are different story for other devices.
  • Pens, Brushes, Rugged, Waterproof… – sometimes a feature makes the device. If you want to use it outdoors, in the rain or charge it in the car?  Get a Motion computing tablet
  • Price? $500 to $5000. My first generation Acer was very expensive, this year we’ll have a convertible for less than $500!

Toshiba Portégé M750 and Fujitsu Lifebook T4310 are nice office tablets,  Motion J3400 and Duros 8404 are great rugged tablets with the best outdoor display on the market, iPad and Pegatron are nice entertainment media tablets, but I can’t see the ultimate device for creative professionals. Rather than buying a dust-collector, I will wait until the end of the year, hoping to see the best tablet PC. Lenovo U1 Hybrid is really close to the perfect one!

What’s your tablet PC experience?

Tablet PCs have been a huge trend in the last decade and especially at CES 2010. As noted by Deloitte: computer manufacturers are predicted to sell tens of millions of “NetTabs”worldwide, a market of 612 million GBP. By 2015, shipments are forecast to reach about 57 million annually. Microsoft announced the Tablet PC concept 10 years ago and once I got my first Acer C300 (convertible Tablet PC) in 2003, I never moved back to “laptops”.

I decided on a TabletPC because I didn’t want to be chained to my desk at the office/home when you can design and sketch digitally everywhere – on the plane, on the beach, in the mountains, in the café sketching your ideas, stories and the life that surrounds you.only a TabletPC can give you that freedom and experience. This devices are the perfect match for creative professionals – a digital sketchbook where you can do everything we used to do in our artist studio + much more – getting notes and digitizing content, sketching logos and websites, painting with thousands of brushes and canvas types, sculpting and rendering 3D models with endless choice of materials and lights, designing business presentations, CNC toolpath, SWOT/ web analytics/ SEO reports for customers and of course the casuals – web surfing, video conferences and Skype calls, music, emails, eBook reading, office apps - all of this on the move, out of the office, on the flywherever you want to go. Once I grabbed a tablet PC, I never looked back. Designers love to use simple things like stylus (pen one end, eraser on the other) or fingertips in 90% of the cases, using a PC as natural as possible.

The only major UMPC improvement came last year with the HP tx2 tablet, packing a 1.3GHz Core 2 Duo behind a 12.2” multitouch screen, 4GB of DDR3 memory, a 320GB disk, secured with a fingerprint scanner, which I enjoy every day. The only drawback is that the 256 pressure-sensitivity works only in a couple of applications, while a Wacom Intuos4 has 2048 pixel-level pressure sensitivity, with several different brushes and even detects at which angle you hold the stylus to the surface.

After Apple joined the “tablet” party with it’s iPad this month (a pen coming soon), the slate PC market will grow exponentially, but the creative professionals are (almost) forgotten. The NetTabs are only larger media-focused readers/ phones, so I have to use my old convertible C300. After Acer discontinued all their tablet PC recently, I’m still searching for the ultimate tool for creative professionals:

· Large Screen – 12.1” SXGA is my favorite and it really does matter. The larger the device, the more useful it is, as far as you can carry it in a standard office bag.

· Wi-Fi, 3G/UMTS – I can leave with a Wi-Fi + Bluetooth connectivity , a tablet is not a second phone plus you can always speak in speakerphone mode. Data plans will come down when 4G is spread in 2013 ;-)

· Rigid design and Battery Life – you can choose from 2 to 10 hours. Just cut in half what the vendor says or get a second battery to secure your new customer while making your great presentation.

· eBook Reading – while electronic paper is still the best display type for reading if you read a lot, but we need a devices that work well for both books and multimedia, artists don’t think in black and white.

· Win 7/ i7 applications - content is critical, applications are critical. We need a working tool to make us $$$ per hour, not a plastic toy. Multitasking? Intel does, iPad doesn’t. Games, TV and videos are different story for other devices.

· Pens, Brushes, Rigid, Waterproof? – sometimes a feature makes the device.
If you want to use it outdoors, in the rain or charge it in the car? Get a Motion computing tablet

· Price – $500 – $5000?. My first generation Acer was very expensive, this year we’ll have a convertible for less than $500!

Toshiba Portégé M750 and Fujitsu Lifebook T4310 are nice office tablets, Motion J3400 and Duros are rugged tablets with the best outdoor display on the market, iPad and Pegatron are nice entertainment media tablets, but I can’t see the ultimate device for creative professionals. Rather than buying a dust-collector, I will wait until the end of the year, hoping to see the best tablet PC in 2010.
Lenovo U1 Hybrid is really close to the perfect one!

Any good tablet PC experience?

the perfect One

the perfect One

Many philosophers have thought there is no universal, ultimate perfection – the perfect One is different because everyone has different wishes. Other argued that the perfect One is flexible enough to be able to meet the wishes of anyone or at least the wishes determined by the majorities. Evolution theories, fairy tales, magazines and movies propagate ultimate beauty as essential for well-being and survival. I have to admit, there are some “beautiful” features, which are fundamental signs of health, growth and evolution, beauty as certified quality – attractive attributes, that positively correlate to quality, healthiness and fertility (no, not the hour glass 0.7 waist to hip ratio or the ultimate celebrity features):

Wise & Intelligentmature, insightful, trying to go beyond your exact search, seeking to get a sense of what you’re looking for and pull up the best, based on understanding, experience, trends and hot topics.

Organic & Naturalwith a good sense of humor and ear for music, optimistic, attuned, deleting all things against us (like grudges, past, etc.)

Warmhearted & Broadminded – talkative, sincere, funny, patient but passionate, caring but sensual, outgoing but easy-going.

Intuitive & Creative – energetic, one who makes us feel like we’re the best one in the world and one who can complete us, encouraging to change for the better.

Diverse & Flexible – one with multicultural heritage, self-confident and inspiring, trust-worthy and surprising, mission-critical and adaptive

Beautiful & Humane - curvy and asymmetrical, kind and polite, with a sense for the most relevant actions to current challenges and problems, especially in extreme situations, where coolly observation is required.

Focused & Suggestive on the best traits and strengths, outsourcing the rest to third parties, helping to find the best way to the desired topic.

Communicative & Sharing knowledge, experience and solutions, supporting your common world of interests, goals and everything, which contribute to higher soul/body/ lifestyle levels.

Now finding the perfect and successful one is easier than ever. We can search, create, enjoy, present to the right friends and audience and archive, if necessary. She has a great voice, keeps us well organized and comprehensive, increases the assets and reduces the maintenance costs – an outstanding solution for us, our SMB or even our brand. She is multifunctional, solving problems in minutes, with a wide supporting community of friends and contributors. She offers intuitive management, fast and easy to use, without advanced knowledge, attended by detailed life-books/ manuals?…

HolyMoly - who is she: a perfect Woman, Muse, Content Management System, Search Engine, musical Composition or all of the above?

Never mind, she is always on the road to perfection. See ya at the top!