Dear friends and partners, Whether you are home or oversea, may the spirit of Christmas bring you Peace, the gladness of Christmas give you Hope, the warmth of Christmas grant you Love. all the new year through. See the whole world bright! (Batteries not Included 😉
Screen time: 16h a day diet
Bye summertime, hi screentime. It seems everybody is back to work. We practice hundreds of screen-time activities on a daily basis. For example digital branding and web design doesn’t mean “Lorem ipsum” and CSS coding. It means daily communication with clients, project and contract management, market research and analytics, solid information architecture, creative design and fresh content, […]
Digital Signage and Kiosk Expo 2010
After three trade shows in 10 days (WebXpo 2010, Digital Signage expo Europe 2010 and Kiosk expo Europe 2010), the future is clear – 35% annual growth of the digital signage and self-service kiosk markets. Let me introduce you to EXPOSE — the world’s first all-glass multi-touch kiosk with 25″ full-HD digital signage display and […]
Brand Integrity Management 2010
Every third import in the united European market is suspicious counterfeiting with infringed brand or design rights. The global loss is $30-50m just for one brand and billions per year for the top 5 cosmetic brands, mostly in less developed markets. Seems when your brand is 120 years old and you sell in 210 countries, […]
Something Velly powerful is happening to me this weekend!
“We have to assume we’ll never meet again. This is the only unique opportunity!” John Kehoe is a mesmerizing inspirational Canadian guru with 33 years of experience, his books are bestsellers in Bulgaria, the only Wikipedia article is in Bulgarian, his website has a rank beyond 6 million, but is translated in Bulgarian?!. Today 970 […]
Wild Ride
You can hear it here:Wild Ride or in the Bulgarian National Radio Land Adventure’s interview (in Bulgarian) Shadows on the walking path stalled me for a minute reminds of good ol’ friends who burned fast still young Sunny weeks on wide wild roads, indian summers never ending hours of speedy rides and fairy clouds ‘n […]
3-lane highway (to Heaven)
There’s a huge traffic flow these days. Billions of people worldwide take their lane, every day. We can see three kinds of driving behavior: The first enjoy the rat race – from the kindergarten’s square sandbox, trough the cube-shaped university and cubicle career to the weighty top management position. In the System they see a […]
2010: year of the tablet? Maybe.
Tablet PCs have been a huge trend in the last decade and especially at CES 2010. As noted by Deloitte: computer manufacturers are predicted to sell millions of “NetTabs” worldwide, a market of 612 million GBP. By 2015, shipments are forecast to reach about 57 million units annually. Microsoft announced the Tablet PC concept 10 […]
SEO
Днес за 4-ти път ме питат “Защо сайтът ни излиза на първа позиция, как така, нали не сте започнали оптимизацията”? “Излиза на първа позиция”, защото a) Вече сте посещавали този URL (>3 пъти) b) Google счита сайта ви за най релевантния за квартала (понякога район с радиус от 250м) c) Сайтът ви е оптимизиран и […]
Клиент: Рейтинг и Стойност
Годината се смени, приоритетите остават същите: ръст на бизнеса чрез отлично представяне на бранда, стратегически иновации и перфектно обслужване на Клиентите. Тъй като обичам това, с което се занимавам, измерваме резултата с 2 основни метрики – ROI (възвръщаемост на инвестицията) и CAGR (Годишен темп на растеж). Ако питаме Cambridge какво е маркетинг, то дефиницията е […]